Themes define a website layout and can also define fonts, colors, images, and many other features of a webpage. Using a pre-made WordPress SEO theme is usually a lot easier than designing a website from scratch. Website SEO themes range from free to custom-made.
One of the problems of using free WordPress themes is that your website won’t be unique. There could be hundreds or thousands of other webmasters using that same WordPress theme. If you come across a free theme that you think looks great chances are that so did a lot of others.
One requirement the free WordPress templates usually have is that you have to link back to the website that you got it from. Another problem can be that you will not be permitted to use the free template on a commercial website.
For the most part when you pay for a theme you will be getting a better quality. Large sites that sell templates hire designers to create professional WordPress templates, and then they have the right to resell the template as many times as they wish, this in effect lowers the price.
One thing to keep in mind though, larger websites sell a lot of SEO WordPress templates and you don’t want your website looking like your competitors. Be sure to choose a WordPress template that you haven’t seen around before and maybe even edit it some to make it unique.
Many websites have begun selling exclusive SEO WordPress templates, templates that are only sold once and then removed from their website. You will end up with a unique SEO WordPress template that is exclusive to your website although you may end up paying more that you would have paid than just hiring a designer. CoolSEO has excellent exclusive themes: http://wordpressthemes.coolseo.co.uk/themes which can be tweaked and changed for extra uniqueness without the added expense.
If you hire a professional designer you will be able to specify exactly what you want, choose your colours, images, fonts, etc. There are obviously many choices you can make when it comes to selecting a website WordPress SEO template, once you figure out your budget you should be able to choose the SEO WordPress theme that is right for you.
If you look around at the well-known Webmaster Forums you’ll find many people looking for a sponsor of templates they built. These Templates can be for forums, directories or blogs (in particular WordPress Blogs). These designer design and build themes for the software of their choice and then release it for free.
Under the license terms a user of such a WordPress SEO template needs to leave the sponsor links intact. By finding sponsors for their themes these designers actually make money. If you are a good designer it might take you an hour or two to develop a nice looking WordPress template.
From a sponsor point of view this means if the WordPress template is promoted well, he get a lot of back links from other blogs. If those blogs grow in popularity and Google Page Rank, imagine a free WordPress theme with your link in it used 100 times- this can be significant. The real beauty of this “seo trick” is not to concentrate on the publicly available sponsorships you find in forums, but to identify a designer who delivers good work and to contact this designer and to work with them directly. Bypass the middleman, bypass the competition.
It seems to be an underdeveloped market with high link building potential. If used in a mix of normal link building and SEO it can be a great tool to make your blog or website more popular. If you want to rank high in search engines, with Google and other search engines becoming more difficult to deal with you have to become more creative.
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One of the problems of using free templates is that your website won’t be unique. One requirement they free SEO WordPress themes usually have is that you have to link back to the website that you got it from. Another problem can be that you will not be permitted to use the free WordPress SEO template on a commercial website.
Large sites that sell themes hire designers to create professional SEO WordPress themes, and then they have the right to resell the SEO WordPress template as many times as they wish, this in effect lowers the price. Many websites have begun selling exclusive WordPress themes, themes that are only sold once and then removed from their website.